goal
Reinvigorate the brand of NBA veteran Josh Smith while with LA Clippers and continue to do so post NBA career
play
Secure Josh an appearance on ESPN’s SportsNation where viewers could get an organic glimpse of Smith's carefree personality
Partner with local organizations for charity initiatives
Partner Josh with Uninterrupted and their “More Than an Athlete” Initiatives
results
NBA Veteran’s first ESPN appearance as a guest; provided LA Clippers game tickets to over 50 families for Christmas.
Appearances on SportsNation and Highly Questionable
“Sincerely Yours: Dear Keyboard Cowboys”
