goal
Debut Adidas’s Nite Jogger Sneaker to a consumer audience of cool kids, streetwear lovers + influencers while highlighting Undefeated as the exclusive retailer.
play
Curate an event experience aligned with Undefeated’s authentic streetwear brand all while acknowledging Undefeated’s international expansion.
results
300+ people, Mustard, highlighting the 3 cities in which Undefeated are expanding
Custom cuisines from each city
Over 3k new emails captured
